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Online Marketing Solutions

We are specially trained and certified experts providing
Internet Business Solutions to help you take your on-line
business to the next level. Delivering consistent results is
just what we do.

Website Dvelopment

If you're like most marketing-savy companies -  you consider your website "the hub" of your marketing strategy. After all, it's where the majority of people go to find out about you. That's  why all direct mail, e-mail, print and media points interested parties to your company website.

Yet a  recent MarketingSherpa research report (July 2009)  found that only about 43% of companies make changes to their website "efficiently and on schedule", 18%capture the leads and integrate it into their Customer Relationship Management system and only 18% measure its effectiveness.  Those aren't very good statistics if the website is a strategic component of your marketing strategy!

I suspect that contributing to the above is that updating a website and integrating it into various systems such as " e-mail marketing, CRM, blogs etc. has historically been either difficult  and/or very expensive. What if you had a website where you could :

1. Make changes to your website as easily as you can make changes to Microsoft Word?
2. Have an Integrated customer database that grows as customers inquire or interact with your website?
3. Easily set up e-mail campaigns that can be target towards specific market segments?
4. Build communities using forums, blogs and collect customer comments on any type of content ?
5. Have automatically generated and sophisticated ready-to-go reporting, that doesn't require any coding ?
6. Have multiple photo galleries if required?
7. Upgrade the site at any time to include a shopping cart or e-commerce functionality at any time?
   
   ...and that's just a start!  This is more that a website - it's an online business and/or marketing system!

However all this is a moot point if your site doesn't convert visitors to customers. That requires working with a company that understands and implements conversion oriented websites that focus on the user experience resulting in:

• longer "stays on site" / lower bounce rate
• Improved feature use
• Better User performance
• Higher response rates

If your website is not the hub of your marketing strategy or you're just not happy with your current situation, call or contact us us for a free consultation!

	Fast Facts
	Mobile advertising will rise from $648 million in 2008 to $3.3 billion in 2013. Source:E-Marketer 2009
	63% of Internet Users research products or services on the Internet before buying. Source: Digital World, 2008
	57% of consumers had a more positive impression of companies they purchased from when they received e-mail from them and 40% said that the e-mail made a purchase from that company in the future more likely. Source: Epsilon & ROI Research
	More than 1 in 8 users make a purchase after watching a video ad online Source: eMarketer, 2008
	77% of executives surveyed plan to increase their spending in Social Media, while 76% plan to increase spending in SEO. Source: Ad Media Partners, 2009